In order to provide value for new boat purchasers, Jeanneau have introduced three levels of specification packages, these being Preference, Premier and Excellence. These packages combine a number of the most popular options at a reduced cost to the customer. The strategy behind this move is to streamline the factory production process and pass on the savings to the customer. By offering these packages they can plan further ahead and ‘lock’ boats into the production chain earlier. These boats or ’slots’ can then be purchased by a customer with the traditional waiting times dramatically reduced. Complete bespoke builds will still be offered, but the majority of customers are expected to take advantage of these packages.